Santa’s Little Stars – Bringing Joy to Families at Christmas

For many of us, Christmas is a time of joy, warmth and togetherness. But for families facing crisis or poverty, it can also be a time of anxiety, isolation and heartbreak.

That’s where our Santa’s Little Stars campaign steps in – to ensure no child wakes up on Christmas morning without something special to unwrap.

Each year, thanks to our incredible supporters, we wrap and distribute hundreds of presents for children across Shropshire and Telford. These are not just parcels – they are bundles of love, filled with age-appropriate toys, books, games and winter treats.

A young girl dressed as Santa holding a present.

Since we launched the annual campaign, over 1500 children have received a present through Santa’s Little Stars.

For many, it was the only gift they received. For their parents, it was a moment they were able to enjoy with their child.

Bright Christmas light display featuring a group supporting Santa's Little Stars Toy Collection.

This campaign runs from October half-term to early December, and we rely on your support to meet growing demand.

Christmas should be magical for every child. With your help, it can be.

A close up of several 
presents underneath a Christmas tree.

How you can help: Donate Online

A dedicated Santa’s Little Stars JustGiving page has been set up. All funds will go towards our campaign, ensuring that no referral goes unanswered.

People wrapping presents at Little Stars during festive holiday event.

How you can help: Donate a gift

New, unwrapped toys in their original packaging can be dropped off at any of our collection points. Exact locations will be confirmed each year.

Click here for a list of gift ideas.

Cheerful group with holiday toys and mascot at Little Stars charity event, spreading joy to children this Christmas.

How you can help: Organise a toy collection

Set up a collection point at your workplace.

Businesses like Currys, Pipekit, Croud, Samuel Wood, Spa Medica, MottMacDonald, and Primark have previously inspired staff and customers to get involved at Christmas.

Festive Christmas gingerbread cookies decorated with icing, perfect for holiday celebrations and family gatherings.

How you can help: Do a Christmassy fundraiser

Host a bake sale, bake-off, or even a Christmas jumper day, with proceeds supporting our campaign. Or maybe you want to do something creative and could run a Christmas card competition, make wreaths, or try your own festive fundraising idea!

Click here to download our Christmas Pack

Frequently asked Questions

What is Santa’s Little Stars?

A Christmas campaign providing new wrapped gifts to children aged 0–17, based on referrals, ensuring every child wakes up to something special at Christmas.

When does Santa’s Little Stars run?

Donations are collected from late October to early December, then gifts are sorted, wrapped, and distributed in early December.

How does it work?

Our referral partners across Shropshire refer families to Santa’s Little Stars who need our support.

Children from families who are experiencing unprecedented hardship and children who are being supported by a wide variety of agencies and organisations benefit from this Santa’s Little Stars.

What should I donate?

Our campaign caters for children aged 0 – 17 years. We are grateful for any new gift you would like to donate and have a list of ideas for each age category to help when you’re selecting a gift.

Just click on the button below to view and download our list of ideas.

Where can I donate?

You can donate new, unwrapped toys in their packaging at various locations in Shrewsbury. Details will be confirmed prior to the campaign each year.

You can drop-off to a member of the team in the Little Stars Shop (Open Tuesdays, Thursdays, Fridays and Saturdays 10 – 2pm) in the Collective.

If you’d rather contribute online, you can do so conveniently by clicking here.